Calling all restaurant owners! Web hosting for restaurants has just been smashed wide open. ICANN has just released the .RESTAURANT domain along with many more new TLD's.
Big malls across the world almost always group the restaurants into an a single area. This is because it's convenient to customers, and thus ultimately improves the bottom line. Now restaurants can have specific targeted web hosting to the food service industry.
Visit a business with a .RESTAURANT domain there's no doubt about what that business does. Your customers will identify you from your domain name BEFORE they even visit your website. That's powerful.
The .COM, .NET, .CO.ZA, .UK and other traditional name spaces are over sold and over crowded. Anyone today looking for restaurant web hosting is forced to choose extremely long domain names. Try getting web hosting for your restaurant and registering a short domain name? It's impossible, everything domain name is already registered.
Let's say your Restaurant is called Jack's Diner. Do a domain name search for Jacks Diner to find if it's available? There's about a 1 in 10,000 chance if you'r lucky. There are hundreds of millions of domain names already registered registered, with millions more added each year. The short domain names are always registered first, the shorter the better. Restaurant owners have to resort to long domain names. Long = easy to forget and easy to misspell! You want a short memorable easy to spell domain name. My how to choose a good domain name article contain useful tips on choosing a domain name.
Make it as easy as possible for the potential visitor to find your website. This leads to increased traffic to your website, and increased traffic leads to increased business.
It's a simple concept. I don't mean to sound patronizing, and if I sound so forgive me. I see too many businesses with long hard to spell, hard to remember domain names. I can't stress this point enough.
Along comes .RESTAURANT. to the rescue. Now your restaurant can have a website with domain that's industry specific. And it's instantly recognizable to your visitors.
To illustrate my point, let's look at the previously mentioned example of Jack's Diner. What is more recognizable and descriptive to a potential website visitor? JacksDiner.COM or JacksDiner.RESTAURANT or even Jacks.RESTAURANT. It's smack you in the face descriptive. Every restaurant owner should snatch the potential opportunity that's presented itself.
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